Derma-e is now at Target: #NOTICETHELOTUS

About the Brand

It is a new year, and a new brand, derma e, is now available at Target.  Derma e is a vegan, cruelty-free, paraben-free, phthalate-free, mineral oil-free and petrolatum-free skincare line that has been family owned and operated for the past 30 years.  The product line, which can be found in retailers such as Whole Foods and ULTA,  Derma e uses "green chemistry" to create high-quality products.  "What is green chemistry," you ask?  It is a process they use by fusing plants, vitamins, and other naturally powerful ingredients with modern science.   "The award-winning line features doctor-developed, consumer-tested and clinically-tested face care, body care and treatment products," (dermae.com, 2015).

About the Product:  Firming DMAE Eye Lift

 Video courtesy of derma e

Derma e's Firming DMAE Eye Lift is a multi-action eye cream that is doctor-developed, and is made to tighten, lift, and firm the skin around the eye area as well as smooth out crow's feet.  Clinically tested, powerful ingredients including: collagen boosters, peptides, antioxidants, as well as others, help to smooth out fine lines, and prevent new lines from forming.  This vegan eye cream keeps skin hydrated throughout the day, and safe for those with gluten allergies, as it is gluten-free.  

Product Review

Image Courtesy of derma e

The applicator ensures that you always get
the perfect amount of product.

I have been using this eye cream for about a month now.  It has the consistency of an eye balm, so a little goes a very long way.  I like that tip of the tube is slightly pointed so you get just the right amount of product every time.  After my morning and night cleansing routines, I tone and then apply a small amount of the cream under my eyes and work around to my eyelids.  Using a tapping motion, I work the cream into my skin.  Because the skin around the eyes is delicate, you want to avoid using a rubbing motion (although I sometimes forget).  I have noticed a change in the texture of the skin around my eyes.  The area is more hydrated and slightly firmer.  That being said, I have yet to notice any change in the dark circles under my eyes.  I should note that the product description does not explicitly state that the product targets dark circles.  I have tried several eye creams, none of which have helped to diminish dark circles.  Derma e does make an eye cream for dark circles, which I may try in conjunction with this product.  If there is still no noticeable difference, at least the skin will look refreshed, tight, and fine line-free.  If you have sensitive skin or oily skin, you may find that this product is a bit heavy.  Don't be afraid to try something new.  You never know whether a product will work for you until you do.  And don't forget, if you purchase derma e use #noticethelotus.   

Have you tried derma e products?  If you have, I would love to know your opinion.

**I received this product in exchange for an honest, unbiased review.  Powered by BrandBacker.**

What I Need at Target this Month 

Who doesn't love taking a shopping trip to Target?  Unfortunately, what is supposed to be an in-and-out situation often turns into a two hour browsing/buying session.  Even when I make a checklist, I tend to veer off course and look through the beauty/hygiene section, home decor, cleaning supplies section, and electronics department.  This month, there are only a few items that I need, and honestly some of them aren't even necessities.  The following is my checklist:

-  derma e hydrating face wipes (I think they will be perfect at the gym.)

-  Toilet bowl cleanser

-  WoW game time subscription

-  Deodorant

-  Almond milk

-  Valentine's Day items 

What's on your Target checklist?

Stay beautiful!